Philosophy paper Essay Example | Topics and Well Written Essays - 1750 words - 3

Philosophy paper - Essay Example What is in question is whether it is the mind/soul that makes us do things or it is the physical body. It is also a question of whether the mind (consciousness, or agent intellect) and body (matter) are one or distinct since it is the physical body that performs the functions. Materialists believe that â€Å"everything in the world is made of physical matter and everything does what it does because of laws that govern physical matter or laws of physics† (Dardis, 2008, nap). As such, what makes things happen in the world according to materialists, are physical properties and as such, the mind is physical. Aristotle rejects this view as he believes the mind or agent intellect is â€Å"separate, inviolable and unmixed† with matter (Caston, 2006, p. 318). The mind thus has non-physical properties. He is also a strong emergentist as he believes in the hierarchical arrangement of souls with each level of hierarchy supervening upon substance of preceding level (supervenience) and in a downward causation. Jeffrey M Schwartz being an emergent dualist on the other hand believes that mental phenomena are in some respects non-physical. This essay will evaluate the views of Aristotle and Schwartz on the nature of mental causation in order to draw out their areas of similarities and differences. Aristotle is of the view that the soul is identical to the body and also inseparable from the body just like wax and seal and that the souls and minds are ways bodies are organized. In his book On the Soul written 350 B.C.E Aristotle defines a soul as the actuality of a natural body whereby the body is the subject matter (Book II, Part 1). This is due to the fact that it is the property exhibited by the body. Just as a statue is made from Bronze, Bronze being the material and the statue being the final form, so is a soul to the body. The soul (physical reality or brain) thus is the form of the body or the primary substance and the body is the matter of

Sainsbury plc

Sainsbury plc Introduction This report will examine the change management with focus on how change could be introduced, implemented and how resistance to change could be mà ©nage. Therefore we shallbriefly look at the change which had been taking place within sainsburysplc how it was mange and the success rate. It also evaluates the need for the change. How the stake holder analyst was done therefore the Sainsburys was used and the mckinsey company. Task one 1.1 The background of the Sainsburys plc Sainsbury plc is a registered parental company of Sainsburys Supermarkets Ltd, which is popularly known as Sainsburys, a chain of supermarkets in the United Kingdom with special focus on property and banking business. Sainsburys profits see 11% surge. MSN News. http://news.uk.msn.com/uk/article.aspx?cp-documentid=16788775 Retrieved 2009-06-13.. Its estate has been estimated to be about  £8.6 billion March 2007. Sainsburys was the market leader in the UK supermarket sector in much of the 20th century, but lost its place as the UKs largest grocer to Tesco in 1995 and in lost 1995 and was pushed into third by ASDA in 2003. The companys performance has improved by CEO Justin King in 2004 since the launch of a recovery programme. The company has been reporting its 12th consecutive quarter of sales growth. Despite predictions that Sainsburys would regain second position in January 2008, Taylor Nelson Sofres data released in January 2008 shows Sainsburys market share at 16.4%, behind Asda s share of 16.7%, but ahead of Morrisons at 11.22%. This report shall evaluate the series of change programmes in the company under the last five years with special consideration to the change types of change, change processes and how the management has been able to deal with issues of stakeholder analysis while implementing the change and how resistance to change was dealt 1.2 Business Transformation as a form of change which has occurred in Sainsbury within t. 2004-2009 Developmental Changes in the year 2004 Between 2000 and 2004, Peter Davis was chief executive of Sainsburys. The appointment of Davis was welcome by the Sainsburys investors and business experts it was believed that ht e appointment was only confirmed after the company has won the support of the Sainsbury family who kicked against the decision of making him the CEO in the early 1990s. ( Shah, Saied 2000. Sir Peter Davis brought back to take helm at Sainsburys (The Independent (Newspaper Publishing): p.19). Within the first two year Sainsbury was able to raise its profit above the target but later drop sharply in 2004 when compared with the performance of its major competitors.Davis was the architect of an almost  £3 billion upgrade of stores, distribution and IT equipment, called â€Å"Business Transformation Programme.† . Business expansion and innovation strategy were used to implement the change. However his successor later discovered that most of the investment was more or less wasted and considered failed in his key goal of improving availability. Fraction of the investments witness the construction of four fully automated depots, which was considered at  £100 million each cost four times more than standard depots Townsend, Abigail 2006. ( How the Newbury process turned Sainsburys round. The Independent on Sunday (Independent Newspapers). http://www.findarticles.com/p/articles . Retrieved 2007-02-08. . However. Lack of accurate estimation and appropriate consultation of the stakeholder was fingered to have contributed to the failure of the project and the change programme. Though, enough information were not make public on the implication of change on workers and other relevant stakeholders, but the sharp falling in the profit within the short period cold be used as yardstick to justify the reason while the project was considered good for dropping Developmental changes programme in year 2006 Christensen spoke on the four automated depots introduced by Davis, that there was no single day went by without one, of the system developing if not all of them The systems were flawed. They most of the time to stop for four hours daily for repair maintenance. But because they were constantly breaking down you would be playing catch up. It was a vicious circle. Christensen believe it was a great mistake to build four such depots at a goal, instead of building one which could be thoroughly tested before investing in another. Resuscitating of the Failed automated Project in 2007 The launch of the recovery programme by king, Sainsburys announced a further  £12 million investment In 2007 in its depots in order maintain speed with sales growth and the removal of the failed automated systems from its depots. Since the launch of Kings recovery programmed, the company has reported fifteen consecutive quarters of sales growth, most recently in November 2008. Early sales increases have been attributed to the new companys distribution system and the focus of the fresh and healthy food (Improved supply lifts Sainsburys. BBC News. 2005-03-24. http://news.bbc.co.uk/1/hi/business/4378035.stm. Retrieved 2006-10-11.) A transformational change: In May 2007 Sainsburys identified five areas of focus to take the company from recovery to growth in order to transform its business strategy: therefore it identified the following focus as key factors to core activates in line with the concept of comparative advantage and the value chain (Michael p, 1985) the five core value include: * Great food at fair prices * Growth of non-food ranges * Reaching more customers through additional channels through opening of new convenience stores and growth of online home delivery and banking operations. * Expansion of supermarket space through new stores and development of the companys largely underdeveloped store portfolio. * Active property management 2009 update Transformational changes Sainsbury embraced the external boundary as change model through merger and acquisitions to achieve this change Sainsburys announced In March 2009 its intention to buy 24 stores from The Co-operative, 22 of which were Summerfield stores and the remaining 2 were Co-op stores. These were among of their estate which The Co-operative were required to sell after the completion of the Summerfield takeover. (Guardian (2009-11-04). 1.3 The issues which have made the company consider the change The loss of market position; peter Davis Within the first two year Sainsbury was able to raise its profit above the target but later drop sharply in 2004 when compared with the performance of its major competitors.Davis was the architect of an almost  £3 billion upgrade of stores, distribution and IT equipment, called â€Å"Business Transformation Programme.† This was among of the issues that necessitated the change 1.4 The process which the change took place 1.4.1 Identification of the need for change At the end of March 2004 Davis was elevated to the position of chairman and Justin King replaced him as the CEO. Justin King joined Sainsburys in 2004 from Marks and Spencer plc where he was a director with responsibility for its food division and Kings Super Markets, Inc. subsidiary in the United States. Schooled in Sol hull and a graduate of the University Of Bath, where he took a business administration degree, King was also previously a managing director at Ads with responsibility for hypermarkets. 1.4.2 Shareholders consultation: Gathering of useful data needed for the change from the relevant stakeholders as part of his 6 month business review asking them what they wanted from the company and where the company could improve, King ordered a direct mail campaign to 1 million Sainsburys customers This confirm the commentary of retail analysts repot that the group was not ensuring that shelves are fully stocked, because of the IT systems introduced by Peter Davis. (Sainsburys heads back to basics. BBC News. 2004-10-19. http://news.bbc.co.uk/1/hi/business/3755066.stm. Retrieved 2008-10-09.) 1.4.3 Implementation of change King announced the results of his business review and his plans to revive the companys fortunes in a three year recovery plan entitled Making Sainsburys Great Again on 19th October 2004 . This was generally well received by both the stock market and the media. He used CHANGING STRUCTURES MODEL in his implementation of the change. As part of the Immediate plans, included lying off 750 headquarters staff were laid off and around 3,000 shop-floor staff were recruited in order to improve the quality of service and the firms main problem of stock availability. The aim of the decision was to increase sales revenue by  £2.5bn by the financial year ending in March 2008. Another important announcement was the decision to halving the dividend to increase the retained profit in order boost the financial capacity to funds price cuts and quality. Lawrence Christensen was also hired as supply chain director in 2004 having worked as an expert in logistics at Safeway but decided to leave as a res ult of the Morrison takeover. This marked the beginning of developmental change in the year 2006 as the company begin to witness improvements in its supply chain and the two abandon distribution center were reactivated 2.0 Task 2 2.1 How the relevant stakeholder analysis was done during the change Before 2004, series of transformational changes have been taking place within the company. Though, it was recorded that most of the change produced a favorable result in the short run. But the shortfall of the change became so sharply and worst than the formal position of the company. Sainsbury plc did not only witness decline in profit but also lost market position to his arch rivers Tesco and Asda. Poor project assessment and lack of proper consultation with relevant stakeholders. 2.1.1 Customers Having learnt from the previous mistake committed by the predecessors who had caused the organization its place of pride in the market, King ordered a direct mail campaign to 1 million Sainsburys customers as part of his 6 month business review asking them what they wanted from the company and where the company could improve. This reaffirmed the commentary of retail analysts the group was not ensuring that shelves are fully stocked, this due to the failure of the IT systems introduced by Peter Davis. 2.1.2 Employee As one of the relevant stakeholder, employees are considered to be important to the success of any change introduce in an organization. The change affect people and people tend to react to changes. Negative reaction to change could mark the beginning of the failure of the new change while the positive reaction could fast track the success of such change programme. These confirmed by recent research conducted by mckinsey on the important of change to the organization and how important is people in the implementation of change and therefore suggested tactics that to successfully implement change. Employees were carried along in making the change by getting the employees involve at the beginning of change and in the process of implementation. Organizations need for change Constantly, for all kinds of reasons, but achieving a true step change in performance is rare. Indeed, in a recent McKinsey survey of executives from around the world, only a third says that their organizations succeeded in doing so. Executives were also asked how their organizations designed and managed a recent change effort, how they engaged employees in it, and how involved senior leaders were. (http://blog.theleadershipsphere.com.au/the_leadership_sphere/2008/09/index.html) The results of the survey highlight several important strategies or methods that organizations use to transform themselves successfully. Hence, the Setting of clear and high aspirations for change is the mostly important. A second tactic is general involvement of the whole organisation by engaging the whole company in the change effort through a wide different of ways; it was believed that a highly involved and visible CEO is crucial, but that successful companies are also using series of other communication and accountability tactics to keep people involved. Far more methods than unsuccessful companies use, also notable: successful companies are far likelier to communicate the need for change in a positive way, encouraging employees to build on success rather than focusing exclusively on fixing problems. (The McKinsey Quarterly conducted the survey in July 2008.). Therefore Sainsbury was able to draft in the interest of their workers in terms of human resource planning, training and developmental programme reward team management and flat organisation structure which enhance effective two ways communication system. (http://blog.theleadershipsphere.com.au/the_leadership_sphere/2008/09/index.html) 2.1.3 Shareholders One of the objectives to maximise is the maximisation of the shareholders wealth. Organisation tents to satisfy the interest of this group while pursuing profitability and handsome return on investment. Hence inability of the past administration had lead to change of leadership before the period to be considered in this project. Maximisation of shareholders wealth was put at the centre of interest in all the change programmes. 2.1.4 Competitor: Through stakeholder analysis, competitor as always been a force to reckon with. Sainsbury was able to analysis his competitors to whom she as lost his place of priority in the market which had made her to settle for third position in the grocery market in up. Hence that is why Sainsbury has putting a lot marketing strategies in order to ensure customers satisfaction and retention through excellence customer service. 2.2 Where the staff involved or considered in the change In the planning and the implementation process of change The target of the change programme was to improve customer patronage and to make more profit. Therefore workers were put at the centre of the change in order to make them have the thorough knowledge of the change which was about to take place. Hence Sainsbury also embark on training and development. Staff got involved in the Implementation process as staff serve as a medium through new changes are being communicated to customers. Task 3 3.1 The significant change that took place in Mckinsey and company Transformational change in Mckinsey and company with special attention on knowledge management over the Years Between I926 and 1950s Mckinsey company was established in 1926 as an Accounting and Engineering Advisors. the was using a system integrated approach which could be otherwise refers to as General Survey Outline basis of knowledge managements, the company was pursuing undeviating sequence of analysis goal strategy, policies, organization, facilities procedures and personnel, data which are to be synthesized and think for themselves while solving clients problems. as a result of business boom, more hands were employed and the organizations value chain were broadened, more policies were created with the clients as the main stake holder putting them at the center of the activities The company belief that every assignment must to bring more than revenue to the company, more of experience due to business expansion in the 20th century the company need more hand to meet the increasing demand these made the company to adopt generalist approach which leaves the problem solving task with hired experts. This was the beginning of the change in the organization Between 1950 and 1967 Introducing the expert base problem solving system by the Bower lead administration. He assumed that a highly intelligent generalist (expert) could easily diagnose client issues and through it professional capabilities solve the problem without waste of time and resources this was believed to be the appropriate way of dealing with the increase in demand which the company was enjoying at present so instead of allowing the traditional practice where the collective, brainstorming section of solving client problems that encourage the participative system, which was the cultural practices of the company before the business expansion, bower prefer to rely more on the solving client problems by the means of expertise. However, the knowledge issue of development within the organization was considered to be peripheral as the solving clients problem was believed to be core issues that is important if the customers demand is to be achieved and the business expansion goal is to be continues. The assumptions worked for short period as the company experience increase in sales and expansion of business spreading across the globe. This work well as the company witness a lot of expansion during the period in terms of market growth at the expense of internal growth (knowledge development), but looking at the cultural web of McKinley which is was known for participative system of clients prob lem solving system through which the knowledge were gathered developed and shared that enhance staffs improvement was not considered. living the problem solving in the hand of the expert in a company like mckinsey where knowledge remain the core activities when considering the value added to the end product(porter value chain 1985). The growth of the organization stopped within the short time. 3.2 The key challenges the organization has faced in implementing changes Integration of objectivity due to massive business expansion: The massive business expansion which has led to the diversifying into other business had posse series of challenge to the company, the organization was growing bigger and the system of administration was also going more complex. This made series of change programmes to be difficult to implement. http://www.changeminds.org/disciplines/change_management/resistance_change/dealing_resistance.htm 3.3 Resistance to change from the employees and partners Resistance to change from the staff that begins to see change introduce as a treat and therefore change their perspective towards participation in the change programmes. Example of such resistance was their unwilling to contribute to data collection programmes which the company was trying to use for database in order to enhance knowledge management within the organization. However the company use consultation and staff involvement in the change planning processes to win the support of the workers to embrace the change programmes http://www.changeminds.org/disciplines/change_management/resistance_change/dealing_resistance.htm 3.4 My suggestion for the organization to resolve the various challenges facing the organization in implementing change programmes Here are things the organization can do to handle resistance, starting with kind and moral approaches and ending with the harsher end of gaining compliance. Facilitation It has been argued that best approach in creating change is by working with them, helping them achieve goals that somehow also reach to the goals of the change project. People will be very happy to work with you when you work with them. This could be said to appropriate and good practice where people are willing to support programme but finding it difficult to adjust. http://www.changeminds.org/disciplines/change_management/resistance_change/dealing_resistance.htm Education When people are not willing to support changes due to lack of clear understanding of the benefits and the rationale behind the change programme, manger might use education to enlighten people in order to understand the benefit of the change from positive perspectives. (http://www.changeminds.org) Involvement When people are not involved physically or intellectually, they are unlikely to be involved emotionally either, involving people in change planning is one of the best methods dealing with peoples resistance to change. Their involvement will make them support the success of the programme by persuading others to begin to see the change from the positive perspectives. (http://www.changeminds.org) Negotiation When persuasion seem to have failed to yield positive result, then manager might need to introduce a round table discussion by Sitting them down and ask what they want, find out what they want and what they will not. Negotiate mutually agreeable solutions that satisfy them and the fundamental objective of the change. http://www.changeminds.org) Manipulation Manipulation means controlling a persons environment such that they are shaped by what is around them. It can be a tempting solution, but is morally questionable and, if they sense what you are doing, will lead to a very dangerous backlash. It is only good for short term purposes and after when all the other options has failed http://www.changeminds.org/disciplines/change_management/resistance_change/dealing_resistance.htm Coercion Here manager tend to apply force in making people to accept the change threat of loss of job if fail to comply perhaps in a humiliating public sacking. This could be used when the change is urgent and speed is considered to be of essences and the process of other alternative has been considered too slow and not likely to yield any good result http://www.changeminds.org/disciplines/change_management/resistance_change/dealing_resistance.htm 4.0 Conclusion The change has been seen as an agent of business growth and development. Hence change could be said to important to the organization survival especially in the highly competitive business environment, how it capable of improving the organization, leverage the organization cultural web. Therefore, managers need to evaluate change within the context of the organization cultural web with the consideration of the relevant stakeholder with an appropriate implementation strategy. This will facilitate dealing with resistance to change and peoples corporation in achieving the fundamental objective of the change. An effective change processes will be of advantage as it will also pave way for constant review. Reference John. N (2004). Management Second Edition, published by prentice Hall London Porter, M. E. (1996). What is strategy? Harvard Business Review, November-December, 61-78 Website. SainsburyArchive.http://www.museumindocklands.org.uk/English/Collections/CollectionsOnline/SainsburyArchive/Themes/Places/Expansion/Drurylane.htm. Retrieved on 2009-11-11 Sainsburys goes on  £83m coop spree. Press release. http://www.guardian.co.uk/business/2009/mar/04/j-sainsbury-supermarkets. Retrieved 2009-05-23. http//www.sainsburys .co.uk http://www.mckinsey.com/careers/is_mckinsey_right_for_me/roles_and_career_paths.aspx accessed on 17/11 /2009 Journals: the McKinsey Quarterly conducted the survey in July 2008. http://en.wikipedia.org/wiki/Sainsbury%27s Shah, Saeed (2000-01-15). Sir Peter Davis brought back to take helm at Sainsburys. The Independent (Newspaper Publishing): p.19 Townsend, Abigail (2006-04-23). How the Newbury process turned Sainsburys round. The Independent on Sunday (Independent Newspapers). http://www.findarticles.com/p/articles/mi_qn4159/is_20060423/ai_n16212212. Retrieved 2007-02-08. Sainsburys heads back to basics. BBC News. 2004-10-19. http://news.bbc.co.uk/1/hi/business/3755066.stm. Retrieved 2008-10-09. http://blog.theleadershipsphere.com.au/the_leadership_sphere/2008/09/index.html Jameson, Angela (2008-01-10). Sainsburys sales rise defies retail gloom. The Times (Times Newspapers). http://business.timesonline.co.uk/tol/business/industry_sectors/retailing/article3163999.ece. Improved supply lifts Sainsburys. BBC News. (2005-03-24). Retrieved at http://news.bbc.co.uk/1/hi/business/4378035.stm Retrieved on 2006-10-11. Sainsburys profits see 11% + surge. MSN News. http://news.uk.msn.com/uk/article.aspx?cp-documentid=16788775. Retrieved 2009-06-13.

Ralph Waldo Emerson Essay -- People Ralph Waldo Emerson Biography Essa

Ralph Waldo Emerson Ralph Waldo Emerson was born on May 25, 1803 in Boston, Massachusetts. Early in his life, Emerson followed in the footsteps of his father and became minister, but this ended in 1832 when he felt he could no longer serve as a minister in good conscience. He experienced doubts about the Christian church and its doctrine. These reservations were temporarily alleviated by his brief association with Unitarianism, but soon Emerson became discontent with even their decidedly liberal interpretation of Christianity. After a while, however, he discovered the writings of British poet, Samuel Taylor Coleridge, and German philosopher, Immanuel Kant, and used their works to shape his own. Emerson’s wife died in 1831, an event that likely pushed him towards a path of self-discovery. At the end of 1832, Emerson left for Europe. While there, he had the opportunity to meet some of his literary idols: William Wordsworth, Samuel Taylor Coleridge, and Thomas Carlyle. These relationships would continue to inspire Emerson as he forged his unique relationship with the universe. When Emerson returned to America in 1833, he began a career as a lecturer and published his first book, the now famous, Nature. After a series of radical lectures, Emerson shifted from sometime preacher and scholar to speaker and full-time author. His work, Essays, was published in 1841. This work only added to his notoriety as a nonconformist. He continued to intermittently publish and lecture in the United States, until he embarked upon a series of lectures in Europe in 1847. Emerson returned to the United States, and resumed lecturing and writing. He made numerous trips to speak around the nation, and again in Europe, until his death o... ... scholars all over the world, and taught at some of the earliest levels in the American education system. He is the embodiment of the American spirit, a man full of freedom and determination, restless in his search for a unique understanding of life. Works Cited Baym, Nina, ed. The Norton Anthology of American Literature: Sixth Edition. Vol. A of Literature to 1820. New York: Norton, 2003. Buell, Lawrence. â€Å"Ralph Waldo Emerson.† Dictionary of Literary Biography, Volume 1: The American Renaissance in New England Ed. Joel Myerson. Gale, 1978. 48-60. Literature Resource Center. Porte, Joel. Representative Man: Ralph Waldo Emerson in His Time. Oxford UP, 1979. A Short Biographical Sketch of Ralph Waldo Emerson. 11 Nov. 2002 Yannella, Donald. Ralph Waldo Emerson. Boston: Twayne, 1982.

Impact of Technology Essay

Information Tech has revolutionized the phase of business around the world. Local businesses have become international due to a simple website. I. T. has helped businesses in advertising. People who check their email may suddenly have a pop up at their page ends with sales up to 60% at JC Penny’s! I. T. has helped in customer service, huge corporations like Microsoft attend to customer needs through email and chat services. Networking internal and external in organizations has improved the working of businesses. Staffs and clients likewise can get in touch with the managers for feedback, progress reports and extensions. Communication has bloomed, two business organizations if they need to work together can easily do so. Hotmail, when merged with MSN was easy since the service was online. Business these days require a lot of planning, due to high tech organization systems on computers, planning can be done on an organized pattern, with schedule formats, grant charts etc. Huge databases can now be controlled and stored on network and back up drives. Accessibility of files also has become an easy task with series of password keys and shared folders. Cash transactions are easily made, delay in reduced hence giving liquidity to business. Businesses have been at the forefront of technology for ages. Whatever can speed production will draw in more business. As computers emerged in the 20th century, they promised a new age of information technology. But in order to reap the benefits, businesses needed to adapt and change their infrastructure. For example, American Airlines started using a computerized flight booking system, and Bank of America took on an automated check-processing system. Obviously, now, most business is conducted over personal computers or communication devices. Computers offer companies a way to organize dense databases, personal schedules and various other forms of essential information. As information travels faster and faster and more reliably, barriers of distance disappear, and businesses are realizing how easy it is to outsource jobs overseas. Outsourcing refers to the practice of hiring employees who work outside the company or remotely — and even halfway across the world. Companies can outsource duties such as computer programming and telephone customer service. They can even outsource fast-food restaurant service — don’t be surprised if you’re putting in your hamburger order with a fast-food employee working in a different country entirely. Outsourcing is a controversial practice, and many believe that U. S. companies who take part are hurting the job market in their own country. Nonetheless, from a business perspective, it seems like the wisest route, saving companies between 30 and 70 percent. Another technology that’s starting to revolutionize business is actually not very new — it’s just cheaper these days. Radio frequency identification (RFID) technology is infiltrating and changing business significantly in a few ways. Microchips that store information (such as a number equivalent of a barcode and even an up-to-date history of the chip’s travels) can be attached to product, and this helps companies keep track of their inventory. Some businesses have even begun to use RFID chip implants in humans to tighten security. An access control reader detects the chip’s signal and permits the employee access to the door. But many people are concerned about privacy issues if this were to become widespread practice. Handheld devices like Blackberries have become wildly popular for businesses because they let users check and send email from anywhere, and browse the Internet. Impact of Communication Technology on Life Think of the days when there were no computers and no modern means of transport. Human life was highly restricted due to the unavailability of technological applications. Daily life involved a lot of physical activity. Life of the common man was not as luxurious as that of modern times, but he was more active. Exercise was integrated into routine physical activities. It was contrary to the sedentary lifestyle of today, which leaves no time for exercise and fills days with inactivity and laze. Today we don’t want to, and thanks to technology, don’t even need to, walk, move around or exert physically to get things done. We have the world is at our fingertips. We think of technology as a boon to society. I am afraid; it’s not completely a boon. The Internet has bred many unethical practices like hacking, spamming and phishing. Internet crime is on the rise. The Internet, being an open platform lacks regulation. There is no regulation on the content displayed on websites. Internet gambling has become an addiction for many. Overexposure to the Internet has taken its toll. In this virtual world, you can be who you are not, you can be virtually living even after you die. Isn’t this weird? Children are spending all their time playing online and less or almost no time playing on the ground. Youngsters are spending most of their time social networking, missing on the joys of real social life. Think of the days when there were no online messengers, no emails and no cell phones. Indeed cellular technology made it possible for us to communicate over wireless media. Web communication facilities have worked wonders in speeding long-distance communication. On the other hand, they have deprived mankind of the warmth of personal contact. Emails replaced handwritten letters and communication lost its personal touch. With the means of communication so easily accessible, that magic in waiting to reach someone and the excitement that followed have vanished. Moreover, we have become excessively dependent on technology. Is so much of dependency good? Is it right to rely on machines to such an extent? Is it right to depend on computers rather than relying on human intellect? Computer technology and robotics are trying to substitute for human intellect. With the fast advancing technology, we have started harnessing artificial intelligence in many fields. Where is the digital divide going to take us? How is our ‘tomorrow’ going to be? ‘Machines replacing human beings’ does not portray a rosy picture, does it? It can lead to serious issues like unemployment and crime. An excessive use of machines in every field can result in an under-utilization of human brains. Over time, we may even lose our intellectual abilities. You know of the declining mathematical abilities in children due to use of calculators since school, don’t you? The impact of technology on society is deep. It is both positive and negative. Technology has largely influenced every aspect of living. It has made life easy, but so easy that it may lose its charm one day. One can cherish an accomplishment only if it comes after effort. But everything has become so easily available due to technology that it has lost its value. There is a certain kind of enjoyment in achieving things after striving for them. But with everything a few clicks away, there is no striving, there’s only striking. With the developments in technology, we may be able to enjoy all the pricey luxuries in life but at the cost of losing its priceless joys.

Smith S Home Food

Solution for case: Smith’s Home Foods. Question One Smith’s Country Ham has been operating for 25 years in North Carolina in the wholesale food division, targeting restaurants and fast food chains. In order to increase turnover and therefore revenue, Smith’s decides to introduce a new product line: Smith’s Home Food. A product line containing 11 packages sold to households and including all kinds of foods: meat, vegetables, fruits etc. lasting for a period of 4 months. The prices of these packages range from $655 to $1532 ($1000 on average).These packages require a freezer and thus Smith provided the sale of freezers for customers that didn’t own any. Also, it is highly important to mention that Smith gave all its customers the possibility of financing all of its goods; packages and freezers. Through this new division, Smith is not only selling food and freezers; it is actually providing its customers with high convenience! Buyers no longer have to run to the market to get any kind of foods, as Smith includes everything in the packages.Also, since they will be buying in large quantities they will be benefiting from lower prices, and will escape any rise in market prices during this 4 months duration. Question Two As for problems for this strategy, I think Smith’s should reconsider its sources for advertising in order to acquire higher profile customers that are more eligible for its financing options. It should also extend its product mix to include other packages with different duration (more and less than 4 months). Question Three P=$1000 COGS= 48%= $480 Delivery Charge= $30 Commission Cost= $125AVC= CPGS + Delivery + Commission= 480+30+125= $635 UCM= 1000-635= $365 Break even: Revenue= Total Cost Revenue= 1000 x Q Total Cost= TFC + TVC= (57,000/3) + AVC x Q (we divide 57,000 by 3 to get fixed cost for 4 months) 1000xQ= 19,000 + 635 x Q 365Q=19000 Q= 19000/365 Q=52 To break even, Smith’s must sell 52 packages e ach 4 month. Executive Summary; Smith’s Country Hams, a 25-year-old family business that focuses on wholesale meat products such a ham, bocon, and other pork products, sell to restaurants and fast-food operations in eastern North Carolina.Smith’s family business has a service that provides home-delivered meats, vegetables, and fruits should be in considerable demand and providing new sales for its business. Smith’s Home Foods is going to be the way of the dogs. The current marketing environment would allude to this company has the potential to be market nicher and local geographic market leader with a high share of the market and high growth. Meanwhile, his business is getting an excessive minimal share and less than minimal growth. The company is supposed to bring a new vision for its marketing mix.Company should spend much performance in dynamic marketing communication strategy and an effective advertising budget to protect further loss of revenue. Purchasing food through a home food service saves consumers money. Because consumers buy in large quantities, they receive lower prices, and they escape any price increase that occur during the four month period covered by their food package. Making fewer trips to the store also helps customers avoid expensive impulse purchases. Current Marketing Situation;Smith Home foods has employed a product concept approach to business that would suggest that company believes consumers will favor products that offer the most quality, performance and that the company ought to engage its energy to making continuous improvements in the product. Smith Home Foods uses two important marketing techniques. a) Mass marketing techniques-mass producing, mass distributing, and mass promoting about the same product in about the same way to all consumers. b) Personal techniques by the Smith’s family business force the purpose of making sales and building customer relationship.The company location’s makes it the geographic market leader in the business with virtually no competition. The psychographics segmentation of target market would suggest that customers seeking this product a busy in their careers or social activities and interested in all types of time saving opportunities. Strengths, Weaknesses Threats and Opportunity Analyses; The company is the corporation’s question mark performer and has the potential of becoming a star performer given the limited competition in the market.The company has the advantage of the parent corporation’s 25-year-old positive reputation as a local family owned business known for the quality of their products. The strategy of the company’s in the market involving a poor marketing mix strategy, a poor integrated marketing communication strategic plan and service strategy with no experience. There is no evidence of feedback mechanism to insure customer satisfaction or to encourage company loyalty through sustained company-custome r relationships.Company has no local competition and the company has an opportunity to establish itself as the market leader nicher for the product that is offering. Threats to company are also numerous. Business can damage the reputation of the parent corp. The company has too much financial liability for contrasts that are not honored by customers. Objectives and Issues; The company does not have a sure mission and is engaged in the wrong type of marketing philosophy. The company need develop a mission. The company does not have a power evidence information system. This is virtually taking shots n the dark and hoping to hits something. The company has to create developing a research plan as soon as possible. In the light of target market, The Company has a poor knowledge. The company is supposed to engage in effective market targeting by selecting market segments and to insure a competitive advantage. Sales management is not well developed. The company should develop a system for recruiting, selecting, training, supervising and evaluating the sales team. Questions and Answers; 1-  Ã‚  Ã‚  Ã‚  Ã‚   Outline Smith’s Home Foods` marketing strategy. What is Smith’s Home Food really selling?The company’s cash cow product is pork that are produced and sold wholesale to restaurants and fast food operations throughout eastern North Carolina. The company has a small sales force that is engaged in apparently one time, face to face selling of product and services written agreements but limited activity regarding customer relationship building. The company engaged in product bundle pricing by including products form external sources to make their service more appealing and convenient the potential new market segment. The additional products include other brand-name food products as well as freezers in which to store the frozen goods. –  Ã‚  Ã‚  Ã‚  Ã‚   What problems, if any, do you see with each element of the strategy? Firs of all, The C ompany have not a power sure mission or any information that would suggest there was a formal setting of goals and objectives by the company. Second, there is no indication that any marketing research was conducted to either identify the need or the target segment of population. 3-  Ã‚  Ã‚  Ã‚  Ã‚   According to diagram and the amount of package number, to buy 11 Food, 13 pounds per week, 4-5 minimum freezer size , 4-5 Family size is the price of 958.These amounts are more convenient that the others for the company foods packages. 4-  Ã‚  Ã‚  Ã‚  Ã‚   Based your analysis, what steps would you recommend that Christy take improve her marketing strategy and Smith’s performance? First, Christy is supposed to re-evaluate the needs, wants and demands of those members with buying power in the company’s geographic area of service delivery. This contribute the company with more a factual evaluation of whether or not the product she is making has a true growth potential. The company should modify and develop and advertising strategy to using the right